The good opportunities for reform and opening up have made the industrial clusters in the Pearl River Delta rise rapidly. In recent years, the Yangtze River Delta has also been doing its part, and it has increasingly highlighted its industrial advantages. Dahua East and Shanghai are themselves huge marketing markets, lurking with huge business opportunities. As the financial center of Asia, its geographical advantages are obvious, and it is a must for lighting companies. Therefore, lighting companies need to re-adjust their marketing strategy.
As one of the representatives of the industry, Huatai is never satisfied with the status quo; although it aspires to the big market, it pays attention to “the wind and the longevity should be eye-catchingâ€. The success of product marketing is inseparable from the effective promotion of products, practical promotional measures and the clarity of the product's own profit model. The definition of a big market is to start brand marketing, carefully demonstrate three important steps of good-looking, waiting, and talking, and then steadily enter the market.
In theory, Shanghai should be in the leading position in the high-end market in East China. According to the data, the scale of investment of Yibang International's 880,000 square meters indicates its extraordinary strength. The level of attention paid by the local government to the project is an important evaluation condition for whether the enterprise or the merchant is stationed. In the past, the Wenzhou of that year gave such a good development opportunity to the ancient town, which made the glory of the city's Shilichang Street Light City. This is a regrettable thing that has become a Wenzhou government and people. I believe that Yibang International has already laid out this layout.
In addition, Yibang International investors need to carefully consider the construction of the logistics platform. Because of the current Shanghai, the lighting industry does not have a wholesale market, but only retail. Long-distance logistics is not a big deal, but the shortcomings of short-haul logistics have caused headaches for many businesses. Because the survival time of the enterprise is limited, smooth logistics can reassure the enterprise and win the favor of the enterprise.
Of course, the market is risky and investment needs to be cautious. Whether you are stationed in Shanghai or not, the most important thing is to look at the judgment of business owners and dealers. Entering the Greater Shanghai means high investment and high risk, but it also increases the added value of the product brand and the popularity of the channel extension. The strength of manufacturers and merchants can survive. If Yibang International can do a good job in the various details of investment promotion, Huatai is also willing to go to a place to participate in joint development.
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